Managing Shop: Gijsje Visser of Rebelle Amsterdam

Managing Shop: Gijsje Visser of Rebelle Amsterdam
Jonas van de Poel
Jonas van de Poel
Content Writer
Posted on
October 25, 2022
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"We want to make it as easy as possible for our customers to place an order." Gijsje Visser

1) Hey Gijsje! Who are you, and what is your role within Rebelle Amsterdam? 

My name is Gijsje Visser and I am the Co-Founder of Rebelle Amsterdam. Rebelle Amsterdam is not 'just another jewelry brand'. Let me explain to you who we are and what we stand for. 

Ever since I was a little girl, I've been interested in fashion and jewelry. "Dress the way you feel" are the words I live by. I like to express myself through clothes, jewelry and other accessories. After college, I started working in the fashion industry but I've always had the dream of starting my own business. 

While starting my business,I felt it was especially important to also integrate my vision on women empowerment. Society still too often limits women in what they do, who they are and what they wear. 

I believe that the way women feel is reflected in the energy they radiate towards those around them. I want women to feel confident in what they wear and who they are. By doing or being one thing as a women, the other does not have to be excluded. That is the power of duality. making the Rebel and Belle come together. 

2) Who are you and what do you do?

The new generation of women has fewer and fewer obstacles when it comes to being themselves. More and more we're seeing people embracing that you can walk your own path and determine your own life. A women can now set her own goals without anything holding her back. There is so much to see, achieve and do. She should celebrate her best self!

Rebelle Amsterdam is about celebrating every look, every mood, every identity. It's all about being the best version of yourself. Whether you want to dance all night in stilettos or hit the streets in jeans with sneakers. All you have to wear is your confidence, we'll do the rest!  

Rebelle Amsterdam has items for every moment and mood. All items are made of high quality (gold plated) 925 sterling silver. Rebelle Amsterdam gives you the inspiration and freedom to express yourself. 

You can check out our collection at Would you like to receive a €5 discount on your first order? Then sign up for our newsletter! 

3) How do you ensure an optimal customer experience? 

We want to make it as easy as possible for our customers to place an order and get answers to any questions they may have. Thus, we are working hard to optimize the self-service on our website. 

One way we do this is by providing comprehensive product information and setting up our FAQ as well and clearly as possible. We find it important that customers can contact us through their own preferred channel. For example, we can be reached through WhatsApp, phone, by e-mail, Instagram and Facebook.

4) Can you outline how the returns process contributes to the customer experience?

 In addition to wanting to make it as easy as possible for customers to place an order or ask a question, the returns process is obviously also an important part of the customer experience. 

From the customer's point of view, it is important that communication is clear about the return status, and from our point of view, the resulting data is important so that we can optimize this process. 

5) Why did you look for a return solution? 

Through my experience in the jewelry industry, I have come to understand the importance of the customer experience. Here, the exchange and returns process is a big part of it. 

To get this right from the start and avoid having to deal with forms, envelopes and labels, we teamed up with Returnista. 

6) Why did you choose Returnista? 

Several reasons led us to partner with Returnista. 

For example, we felt it was important that customers could easily register a return online, exchange items if needed, receive clear communication during the returns process, and that data regarding returns could be put to good use in order to map and optimize our online store, inventory and customer needs. 

A good returns process with clear communication also takes pressure off of customer service. Experience shows that most questions coming through customer service are about returns 

It is nice that these questions are reduced by working with a party like Returnista. 

7) What do you expect to get out of the collaboration? 

Apart from a good returns policy for the customer, we also expect to get the necessary data from this cooperation so that we can make our items, service and processes even better.

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